000K utf8 1500 eng 2050 urn:nbn:de:gbv:8:3-2022-00864-4 2051 10.38071/2022-00864-4 3000 Wichtmann, Katharina 3010 Akuetey-Doe, Marvin 3010 Enders, Nicholas 3010 Wachner, Adrienne 4000 Conspicuous Consumption in the emergent VanLife Community [Wichtmann, Katharina] 4209 As the worth of experiential consumption increases, so does the importance of experiential conspicuous consumption. Traveling is an outstanding example for experiential consumption, which resulted in increased research interest in travel as means of conspicuous consumption. The emergent VanLife community is a prime example of experiential consumption, but to this date no connection to conspicuous consumption has been made. This paper explores the underlying motivations for choosing VanLife as a vacation mode and possible connections to conspicuous consumption. For this purpose, a qualitative study was conducted. While the participants could not be directly linked to conspicuous consumption, indirect evidence of conspicuous consumption in the broader VanLife community could be found. 4950 https://doi.org/10.38071/2022-00864-4$xR$3Volltext$534 4950 https://nbn-resolving.org/urn:nbn:de:gbv:8:3-2022-00864-4$xR$3Volltext$534 4961 https://macau.uni-kiel.de/receive/macau_mods_00003311 5051 300 5550 Conspicuous Consumption 5550 Experiential Consumption 5550 Traveling 5550 VanLife